If you offer your customers upsells, you give your sales a huge boost.
"Other customers also bought..." "Get the bonus package..." "Book a coaching session on top..." Upsells lead to higher shopping baskets.

Simply because they are there.

Anyone who comes to your payment page is interested, wants your product and wants to work with you. This is the perfect moment to show more of your portfolio.

At elopage you even have 3 options for upsells: bundles, sales funnels for 1-click purchases and order bumps!

Here you can find out everything about the Mega Order Bumps feature.

3 possibilities for upsells: order bumps, bundles, sales funnel

You can use various strategies to offer your customers additional products directly on the payment page (upsell).

The payment page is about a core product, for example your online course, and you want to offer additional content for purchase.

But what do you do if your course is part of a series? How can you offer components to your customer? What if the customer overlooks the upsell?

Use one of these options!

Order Bumps

In addition to your core product, you offer your customers other components to choose from. Additional materials, for example, are a good option here.

• In-depth content matching the core product.
• Additional services, especially reduced offers in combination with the core product.
• Special reduced offers in combination with the core product.

>> Order bumps are optional. Customers put together their own individual product or service packages.

Bundles

Here you offer an alternative to your core product. This alternative can include your core product, but does not have to.

• Your online course is part of a series, so sell a complete package.
• Your course is part of a membership? Offer the membership!
• Offer your core product together with a voucher.
• Certain components belong together? Tie a package!

>> With bundles, you select the contents of the product package for your customers.

Upsell Funnel

This is the opportunity to make further offers to the customer after the purchase. After ordering the core product, websites are displayed on which you offer further products.

• Offer additional products or services after the purchase.
• Customers can buy these with 1 click.
• Ideal for very special mega deals that no one else can get.
• Can be combined with order bumps/bundles on the payment page.

>> Customers select additional products after purchase. You decide the order in which the offers are shown. Set it so that all products that have already been purchased are skipped. This allows the combination with Order Bumps & Bundles.

3 best practice strategies for your order bumps

You'll see that there are so many possibilities for order bumps. We'll show you 3 examples to get you started. Here are a few more inspirations for you!

• You only have one product? Just offer a coaching session with you!
• Mini courses to match your online course.
• Your ebook that offers added value.
• A smart checklist.
• A pre-set or design example to download.
• The core product is a ticket? Offer another one at a special price!
• A voucher for a follow-up product.
• Exclusive pre-sale for a follow-up product.
• Additional service options.
• Optional services such as technical equipment.

Variant 1

Eye-catching design for your Mega Deals
With order bumps, the design alone makes a huge difference. You have complete design freedom to present your upsells.

Settings:

• The core product is mandatory.
• Order Bumps have a special payment plan.
• For mega deals, advance sales, limited offers.
• Eye-catching design for more attention with a focus on conversion and scarcity.

Note: Be bold with the design. A super deal can be eye-catching!

Variant 2

The professional service package
With elopage you can sell all kinds of services. It's all about professional presentation and your customers can put together their own perfect product package. This is how you raise the service level!
This scenario is particularly suitable for agencies or other service providers. A consultation may have already taken place and customers place their order via this payment page.

Settings:

• The core product is mandatory.
• Several all-inclusive services can be booked in addition.
• Create digital products or downloads, for example.
• All products have the same clean design template.
• It is best to activate automatic invoicing.

Note: The upsell here has a very simple design. So draw attention to your additional services in the communication around the core product.

Variant 3

The individual learning experience
This option is suitable for anyone who primarily sells digital content such as online courses. Your portfolio is already very extensive and you want your customers to be able to choose their own learning content? Then you can offer them a personalized alternative to a membership.

Settings:

• The core product may be mandatory.
• The upsells provide in-depth content.
• Offer online courses or download products.
• If necessary, use the design to highlight particularly popular components.

Note: You can combine different designs and products here. Choose the components carefully and make sure they are arranged logically.

Order bumps and upsells take your sales to the next level!

Try out the feature right away! All order bumps are created in just a few clicks.

Which upsells work best for your business is very individual. However, order bumps can be created, adapted or deleted very quickly thanks to the templates.

So you can experiment as much as you like and test what works best. The most important step is to offer an upsell in the first place. You will rarely catch your customers in such a favorable mood.

Just by giving your customers the opportunity to spend more, some of them will. This way, you can increase your sales and take your business to the next level without much extra effort.
Like all elopage functions, order bumps are constantly being developed. So test the feature and give us feedback! You are the entrepreneur, we are your business platform. It is your opinion and your input that helps us to become even better.

The elopage team wishes you every success with the Order Bumps!